About us

Hi, I'm Ashiya Arshad.

Founder and business consultant, ZY Nexa

I've spent years helping businesses win customers. Now I help yours grow online.

6+ years in B2B salesBusiness consultantMaster's in Business Administration
Our mission

Growth that actually adds to your bottom line.

Many business owners want to scale but are stuck between agencies that chase likes and ad budgets that burn without results. ZY Nexa exists to fill that gap: marketing built around profit, with every rupee tracked and every campaign tied to a business goal.

I spent more than six years as a business consultant in B2B sales, working across more than ten industries, from healthcare and banking to logistics and e-commerce, and building relationships with C-level executives along the way. That taught me what makes a business decide to buy, and what makes growth profitable instead of just busy.

With a Master's in Business Administration and hands-on training in digital marketing, I saw how often good businesses were posting without a plan and spending on ads without tracking results. ZY Nexa is my answer: marketing that is creative, measurable, and built around your goals.

Background
6+

Years in B2B sales

Consultant

Business consulting

10+

Industries worked with

Master's

In business administration

Industry experience

Industries I've worked with

RetailE-commerceFMCGManufacturingAutomobileConstructionLogisticsIT servicesBankingFinanceInsuranceHealthcareHospitalsPharmaceuticals
How I help

Three ways we help your business grow

Strategy before spend

We start with your numbers and goals, then build marketing that grows revenue, not just reach.

Straight, useful advice

Clear reports and honest guidance in plain language, even when the answer is to wait.

Founder-led support

You work directly with a consultant who has sold into more than ten industries.

Ready to scale profitably?

Book a free consultation and get a clear plan to bring more customers your way.

Book a free strategy call